國(guó)際知名咨詢公司的PPT圖表大全

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1、Templates Graphs US Business Group General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda Create graphs using the native PowerPo

2、int chart software, rather than pasting graphs from Excel Participation in Harley Davidson conventions, 1998-2002 Thousands of people CAGR 1998-2002 68% 4 7 16 25 32 0 5 10 15 20 25 30 35 1998 1999 2000 2001 2002E Title is bold, with the time period appearing after a comma. Always write out the year

3、 in full. The optional subtitle provides additional info on the data and is not bold, italics, 2 points smaller than the title. Line spacing is 1 Axis titles are optional and should not be used if the information is given elsewhere or is self-evident The CAGR block should be placed to the right of t

4、he graph. Font size should be close to that the graphs data labels In general, use whole numbers unless you have a specific reason for including decimals When the data refers to projected or estimated figures, add “E” to the year label When used, axis tick marks should be placed on the outside of th

5、e axis Remember to adjust the document title tracker when you create a new document. It should match the name of the PowerPoint file In general, include all relevant information while keeping the graph as simple as possible Cumulative number of Rhodes Scholars, 1900-1980 Harvard vs. Yale 4 7 16 25 3

6、2 2 8 20 50 99 0 20 40 60 80 100 120 1900 1920 1940 1960 1980 Y a l e H a r v a r d All numbers in the graph (data and axis labels) should be the same size. Text labels may be smaller if necessary Do not add unit symbols (e.g., $ or M) to the axis labels (except for %). Set the intervals to the larg

7、est reasonable value possible In general, do not use borders on bars, columns, pie pieces, et cetera If a legend is needed, place it to the right of the graph or within the plot area. Do not add a border and set the font to roughly the same size as the data labels If resizing graphs in the main Powe

8、rPoint application, make sure to use only the corner object boxes (see diagram) Make sure that the graph is resized with the same aspect ratio (vertical/horizontal proportions) If the text becomes distorted, undo immediately! The safest way to change the size or position of graph elements is to do s

9、o within the native graph application itself 4 7 16 25 32 0 5 10 15 20 25 30 35 1995 1996 1997 1998E 1999E Use the corner object boxes only when resizing graphs! It is also advisable to hold down the key when doing so Be careful when resizing graphs! When choosing colors for adjacent graph elements,

10、 be sure to alternate light and dark colors (examples from the color palette shown below): Growth in color bars, 1990-2000 Millions of Pixels 6 10 10 6 10 103 5 7 5 7 9 0 5 10 15 20 25 30 35 40 45 1990 1995 2000 1 3 4 If you want to insert a callout, use this type of text box, not the yellow ones us

11、ed in this document for editorial comments If a given data element is too small to fit a data label, place the label outside in a separate text box Try to use colors from the main color palette as much as possible Select from the palette shown below for box fills, graphs, shadows, and other color el

12、ements Fill R-0 G-52 B-102 Accent R-239 G-196 B-089 Accent 2 R-040 G-108 B-026 Accent 3 R-255 G-245 B-200 Title Text R-222 G-029 B-014 Shadow R-153 G-153 B-153 R-204 G-204 B-153 R-073 G-133 B-163 R-67 G-67 B-148 Additional colors, if needed R-255 G-254 B-243 General rules Presenter/timing Bar and co

13、lumn graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda Bar graph, 1 data series Title, time period Subtitle 6 10 7 24 15 0 5 10 15 20 25 30 C a t e g o r y A C a t e g o

14、 r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E Axi s ti tle Axis title Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Bar graph, 2 data series 6 10 7 24 15 6 10 7 24 15 0 5 10 15 20 25 30 C a t e g o ry A C a t e g o ry B

15、C a t e g o ry C C a t e g o ry D C a t e g o ry E D a t a s e t 1 D a t a s e t 2 Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title Bar graph, 12 categories 6 10 7 24 15 13 7 8 10 4 22 2

16、8 0 5 10 15 20 25 30 C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E C a t e g o r y F C a t e g o r y G C a t e g o r y H C a t e g o r y I C a t e g o r y J C a t e g o r y K C a t e g o r y L Source: Text is Arial, 8-point, plain; a semicolon should separ

17、ate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title Stacked bar graph 6 10 10 24 15 6 10 10 24 15 3 5 7 12 8 5 7 9 14 10 1 3 4 10 6 0 10 20 30 40 50 60 70 80 90 C a t e g o ry A C a t e g o ry B C a t e g o ry C C a t e g o ry D C a t e g o ry E D a t

18、a s e t 1 D a t a s e t 2 D a t a s e t 3 D a t a s e t 4 D a t a s e t 5 21 35 40 84 54 Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. When necessary, give the total for the column in a separate box Title, time period Subtitle Axi s ti

19、 tle Axis title 100% stacked bar graph 6 10 10 24 15 6 10 10 24 15 3 5 7 12 8 5 7 9 14 10 1 3 4 10 6 0% 20% 40% 60% 80% 100% C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E D a t a s e t 1 D a t a s e t 2 D a t a s e t 3 D a t a s e t 4 D a t a s e t 5 Sourc

20、e: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. These “series lines” are optional and can be turned on and off under “Format Data Series/Options” Title, time period Subtitle Axi s ti tle Axis title Column graph, 1 data series CAGR 1998-2002 x

21、x% 4 7 16 25 32 0 5 10 15 20 25 30 35 1998 1999 2000 2001 2002E Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title Column graph, 2 data series 4 7 16 25 32 8 14 32 50 64 0 10 20 30 40 50 6

22、0 70 C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E C o l u m n 1 C o l u m n 2 Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title Column graph,

23、2 data series, 15 categories 4 7 16 25 32 4 6 18 23 12 11 5 3 17 9 8 14 32 50 64 8 12 36 46 24 22 10 6 34 18 0 10 20 30 40 50 60 70 C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E C a t e g o r y F C a t e g o r y G C a t e g o r y H C a t e g o r y I C a t

24、e g o r y J C a t e g o r y K C a t e g o r y L C a t e g o r y M C a t e g o r y N C a t e g o r y O C o l u m n 1 C o l u m n 2 Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axis titl e Axis title Stacked

25、column graph 6 10 10 15 24 6 10 10 15 24 3 5 7 8 12 5 7 9 10 14 1 3 4 6 10 0 10 20 30 40 50 60 70 80 90 C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E D a t a se t 5 D a t a se t 4 D a t a se t 3 D a t a se t 2 D a t a se t 1 21 35 40 84 54 CAGR Categories

26、A-E xx% xx% xx% xx% xx% xx% Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Total Title, time period Subtitle Axi s ti tle Axis title CAGR Categories A-E xx% xx% xx% xx% xx% Source: Text is Arial, 8-point, plain; a semicolon should separ

27、ate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title 6 10 10 15 24 6 10 10 15 24 3 5 7 8 12 5 7 9 10 14 1 3 4 6 10 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E D a

28、t a se t 5 D a t a se t 4 D a t a se t 3 D a t a se t 2 D a t a se t 1 100% stacked column graph Waterfall chart, single step 20 20 20 20 20 20 20 140 0 20 40 60 80 100 120 140 A B C D E F G H Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a peri

29、od. Title, time period Subtitle Axi s ti tle Axis title Waterfall chart, double step 20 20 20 20 20 20 20 140140 0 20 40 60 80 100 120 140 A B C D E F G H I Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi

30、s ti tle Axis title Half-size bar and column graphs 4 7 16 25 32 0 5 10 15 20 25 30 35 1998 1999 2000 2001 2002E 16 32 7 25 18 0 5 10 15 20 25 30 35 C a t e g o r y A C a t e g o r y B C a t e g o r y C C a t e g o r y D C a t e g o r y E Source: (a) source for first graph; (b) source for second gra

31、ph. Title, time period Subtitle Axi s ti tle Axis title Title, time period Subtitle Axi s ti tle Axis title Half-size stacked column graphs Source: (a) Source for first graph; (b) Source for second graph. 6 10 10 6 10 10 3 5 7 5 7 9 3 4 1 0% 20% 40% 60% 80% 100% C a t e g o r y A C a t e g o r y B C

32、 a t e g o r y C D a t a s e t 5 D a t a s e t 4 D a t a s e t 3 D a t a s e t 2 D a t a s e t 1 6 10 10 6 10 10 3 5 7 5 7 9 3 4 1 0 5 10 15 20 25 30 35 40 45 C a t e g o r y A C a t e g o r y B C a t e g o r y C D a t a s e t 5 D a t a s e t 4 D a t a s e t 3 D a t a s e t 2 D a t a s e t 1 Title,

33、time period Subtitle Axi s ti tle Axis title Title, time period Subtitle Axi s ti tle Axis title Half-size waterfall charts 20 20 20 20 20 100 0 20 40 60 80 100 A B C D E F Source: (a) Source for first graph; (b) Source for second graph. Title, time period Subtitle Axi s ti tle Axis title Title, tim

34、e period Subtitle Axi s T itle Axis title 20 20 20 20 20 100 0 20 40 60 80 100 A B C D E F One-third-size bar and column graphs Axi s ti tle Axi s ti tle Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph. 16 32 7 25 18 0 10 20 30 40 A B C D E Axi s ti tle 4

35、7 16 25 32 0 5 10 15 20 25 30 35 1998 1999 2000 2001 2002E 15 7 12 25 21 0 5 10 15 20 25 30 1998 1999 2000 2001 2002E Axis title Axis title Axis title Title, time perioda Subtitle Title, time periodc Subtitle Title, time periodb Subtitle One-third-size waterfall and stacked column graphs Axi s ti tl

36、e Axis title Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph. 20 20 20 20 20 100 0 20 40 60 80 100 A B C D E F 10 10 10 10 5 7 7 9 3 4 0 5 10 15 20 25 30 35 40 45 C a t e g o r y A C a t e g o r y B 10 10 10 10 5 7 7 9 3 4 0% 20% 40% 60% 80% 100% C a t e g

37、 o r y A C a t e g o r y B Title, time perioda Subtitle Title, time periodc Subtitle Title, time periodb Subtitle Axi s ti tle Axi s ti tle Axis title Axis title Tornado chart: back-to-back bar graphs Axis title Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line s

38、hould end in a period. 15 18 21 24 26 28 0102030 Category A Category B Category C Category D Category F Axis title Category E 15 18 21 24 26 28 0 10 20 30 Title, time period Subtitle Tornado chart: horizontal stacked chart Axis title Source: Text is Arial, 8-point, plain; a semicolon should separate

39、 each item; the line should end in a period. 0 . 8 6 0 . 7 8 0 . 6 0 0 . 3 8 0 . 1 8 0 . 1 2 0 . 0 4 0 . 1 6 0 . 8 4 0 . 5 0 0 . 6 0 1 . 0 6 0 . 2 1 0 . 1 8 0 . 3 5 0 . 2 4 0 . 0 0 . 5 1 . 0 1 . 5 2 . 0 2 . 5 3 . 0 Category A Category B Category C Category D Category E Category F Category G Category

40、 H Title, time period Subtitle General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda Basic line graph 0 50 100 150 200 250 300

41、350 1996 1997 1998 1999 2000 2001 2002E 2003E W o r l d w i d e U n i t e d S t a t e s CAGR 1996-2003 xx% xx% Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Datapoint markers are 5 points in size Title, time period Subtitle Basic line

42、graph with data labels Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. 38 69 97 132 170 320 39 52 67 84 107 136 228 14 23 10 0 50 100 150 200 250 300 350 1996 1997 1998 1999 2000 2001 2002E 2003E W o r l d w i d e U n i t e d S t a t e s

43、 CAGR 1996-2003 xx% xx% Title, time period Subtitle Multi-line graph with CAGR Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axi s ti tle Axis title 0 5 10 15 20 25 30 1998 1999 2000 2001 2002E C l i e n t C o m p e t i t o r 1 C o m p

44、 e t i t o r 2 C o m p e t i t o r 3 C o m p e t i t o r 4 CAGR 1998-2002 xx% xx% xx% xx% xx% Title, time period Subtitle Line graph: dual axis Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axi s ti tle Axis title 0 10 20 30 40 50 Ea s

45、 t W e s t N o rt h So u t h 0 10 20 30 40 50 S e r i e s A S e r i e s B Title, time period Subtitle Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Axi s ti tle Axis title 0 10 20 30 40 50 Ea s t W e s t N o rt h So u t h 200 220 240 2

46、60 280 300 S e r i e s A S e r i e s B 0 The break lines and the zero marker are added separately Title, time period Subtitle Line graph: dual axis (with pasted scale break on secondary axis) Combination line and column graph: dual-axis Source: Text is Arial, 8-point, plain; a semicolon should separ

47、ate each item; the line should end in a period. Axi s ti tle Axis title 0 10 20 30 40 50 Ea s t W e s t N o rt h So u t h 0 20 40 60 80 100 120 140 160 S e r i e s A S e r i e s B Title, time period Subtitle Axi s ti tle Half-size line graphs Axi s ti tle Axis title Axi s ti tle Axis title Title, ti

48、me perioda Subtitle Title, time periodb Subtitle Axi s ti tle 0 50 100 150 200 250 300 350 1997 1998 1999 2000 2001 2002E 2003E 2004E W o r ld w i d e U n i t e d S t a t e s Source: (a) Source for first graph; (b) Source for second graph. 0 10 20 30 40 50 E a st W e st N o r t h S o u t h 0 20 40 6

49、0 80 100 120 140 160 S e r i e s A S e r i e s B One-third-size line graphs Axis title Axis title Axis title Title, time periodc Subtitle Title, time periodb Subtitle Title, time perioda Subtitle 0 50 100 150 200 250 300 350 1 9 9 6 1 9 9 7 1 9 9 8 1 9 9 9 2 0 0 0 2 0 0 1 2 0 0 2 E 2 0 0 3 E W o r l

50、 d w i d e U n i t e d S t a t e s 0 20 40 60 80 100 120 1 9 9 6 1 9 9 7 1 9 9 8 1 9 9 9 2 0 0 0 2 0 0 1 2 0 0 2 E 2 0 0 3 E0 10 20 30 40 50 Ea s t W e s t N o rt h So u t h 0 20 40 60 80 100 120 140 160 S e r i e s A S e r i e s B Axis titl e Axi s ti tle Axi s ti tle Axi s ti tle Source: (a) Sourc

51、e for first graph; (b) Source for second graph; (c) Source for third graph. Curved line chart (no data) Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title of chart Subtitle Axis title Bell curve chart (no data) Source: Text is Arial,

52、8-point, plain; a semicolon should separate each item; the line should end in a period. Title of chart Subtitle Axis title Agenda General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Presenter/timing Pie graphs Presenter/timin

53、g Scatter plot and bubble graphs Presenter/timing Area graph: data labels inside Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title C l i e n t C o m p e t i t o r 1 C o m p e t i t o r 2

54、C o m p e t i t o r 3 0 20 40 60 80 100 120 1997 1998 1999 2000 2001 2002E 2003E 2004E Area graph: legend included Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axis title 0 20 40 60 80 100 120

55、1997 1998 1999 2000 2001 2002E 2003E 2004E C o m p e t i t o r 3 C o m p e t i t o r 2 C o m p e t i t o r 1 C l i e n t 100% stacked area graph Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Subtitle Axi s ti tle Axi

56、s title C l i e n t C o m p e t i t o r 1 C o m p e t i t o r 2 C o m p e t i t o r 3 0% 20% 40% 60% 80% 100% 1997 1998 1999 2000 2001 2002E 2003E 2004E Half-size area and 100% stacked area graphs Axi s ti tle Axis title Axi s ti tle Axis title 0 20 40 60 80 100 120 A B C D E F G H 0% 20% 40% 60% 80

57、% 100% A B C D E F G H Title, time perioda Subtitle Title, time periodb Subtitle Client Competitor 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Source: (a) Source for first graph; (b) Source for second graph. One-third-size area graphs Axi s ti tle Title, time periodc Su

58、btitle Axis title Title, time periodb Subtitle Title, time perioda Subtitle 0 20 40 60 80 100 120 A B C D E F G H 0 20 40 60 80 100 120 A B C D E F G H 0% 20% 40% 60% 80% 100% A B C D E F G H Source: (a) Source for first graph; (b) Source for second graph; (c) Source for third graph. Client Competit

59、or 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Client Competitor 1 Competitor 2 Competitor 3 Axis title Axis title Axi s ti tle Axi s ti tle General rules Presenter/timing Bar and column graphs Presenter/timing Line and combination graphs Presenter/timing Area graphs Pr

60、esenter/timing Pie graphs Presenter/timing Scatter plot and bubble graphs Presenter/timing Agenda Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Total = xx million C a t e g o r y A 40% C a t e g o r y B 24% C a t e g

61、 o r y C 16% C a t e g o r y D 9% C a t e g o r y E 7% C a t e g o r y F 4% Order the pieces from largest to smallest, unless some other order is appropriate. In general, the angle of the first slice should be set to zero degrees When necessary, place the total figure in the subtitle Pie graph: labe

62、ls on outside Pie graph: labels on inside Source: Text is Arial, 8-point, plain; a semicolon should separate each item; the line should end in a period. Title, time period Total = xx million C a t e g o r y A 43% C a t e g o r y B 26% C a t e g o r y D 14% C a t e g o r y C 17% The data labels are p

63、ositioned in the “center” and then moved as needed Half-size pie graphs Title, time perioda Subtitle Source: (a) Source for first graph; (b) Source for second graph. Title, time periodb Subtitle C a t e g o r y A 40% C a t e g o r y B 24% C a t e g o r y C 16% C a t e g o r y D 9% C a t e g o r y E

64、7% C a t e g o r y F 4% C a t e g o r y A 43% C a t e g o r y B 26% C a t e g o r y D 14% C a t e g o r y C 17% These “l(fā)eader lines” can be set automatically under “Chart Options/Data Labels” Data labels should be either all inside or all outside the pie pieces Half-size pie graphs with separated pi

65、ece Title, time perioda Subtitle Source: (a) Source for first graph; (b) Source for second graph. Title, time periodb Subtitle C a t e g o r y A 40% C a t e g o r y B 24% C a t e g o r y C 16% C a t e g o r y D 9% C a t e g o r y E 7% C a t e g o r y F 4% C a t e g o r y A 43% C a t e g o r y B 26%

66、C a t e g o r y D 14% C a t e g o r y C 17% Create pie graph as usual, then move out selected piece manually Dual pie-of-pie graph Title, time perioda Subtitle C a t e g o ry A 38% C a t e g o ry E 9% C a t e g o ry D 13% C a t e g o ry C 17% C a t e g o ry B 23% Source: (a) Source for first graph; (b) Source for second graph. Title, time periodb Subtitle C a t e g o r y W 43% C a t e g o r y X 26% C a t e g o r y Z 14% C a t e g o r y Y 17% To create this graph, enter the data categories in rev